Standard Chartered Nigeria Limited at the weekend introduced the ‘breeze’ digital banking application aimed at enhancing its customers’ banking experience in Nigeria.
It
described ‘breeze’ as a mobile banking application designed to provide
customers with a superior, convenient and personalised banking
experience.
According to the
financial institution, the application would eventually be developed
into a “virtual branch”, where customers can place requests as well as
apply for products and services. Its introduction into Nigeria followed
successful launches by Standard Chartered in India, Malaysia, Singapore,
Hong Kong, Korea, China, Dubai and Pakistan.
This
bank explained that the product was part of its global focus on
digitalising and socialising personal banking as well as to extend
customers’ digital lifestyle into banking.
Speaking
during the inauguration ceremony in Lagos, the Managing Director and
Chief Executive Officer of Standard Chartered Bank Nigeria, Mrs. Bola
Adesola, also said the bank would be introducing a series of digital
services and solutions to the Nigerian market. This, according to her,
would enable its clients and customers save substantial and valuable
time in banking.
Adesola added: “Today’s consumers are tech-savvy and mobile. They want banking that not only meets their financial needs but also anticipates them. We believe that technology has to be useful, intuitive and most importantly seamless.
“We believe
that digitalisation goes beyond online and mobile banking services; we
continue to transform our business and invest for long-term growth, with
a focus on digital technologies that we believe will shape the future
of banking.”
On her part, the bank’s
Regional Head of Consumer Banking, West Africa, Carol Oyedeji, said the
launch of the product showed that the digital era was in full swing.
“Today
we are more connected, more mobile and more social than we ever were.
The launch of ‘breeze’ follows extensive research into the banking
behavior of individuals and aims to provide customers with an easy,
secure, and user-friendly banking channel,” she added
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